FIRST ‘START-UP’ CONSULTING ENGAGEMENT.
The first Helixx consulting engagement was to help entrepreneur Daryl Heald launch a philanthropic movement called Generous Giving.
FIRST FILM PROJECT.
The first Helixx film venture was to help fund the short film called MOST, which went on to be nominated that year for an Academy Award.
FIRST PUBLISHING VENTURE.
Helixx teams with client Tom Crow, Cobra Golf founder, to produce a film and a series of book publications about the legendary golfer, Bobby Jones. This leads to the launch of other publishing subsidiaries, including Lifeⁿ Books.
PIONEERING VENTURE IN FILMANTHROPY.
Helixx client Jim Stovall’s best-selling book The Ultimate Gift becomes the nation’s first “filmanthropy” project, raising more than $26M for charity. Helixx follows this with award-winning educational documentaries Running the Sahara (produced with Matt Damon) and WarChild – both of which carried a philanthropic mission and raised millions of dollars for charity.
Helixx serves an executive consulting role for Bella, the #1-rated film on Fandango and Yahoo Movies, on behalf of Stephen McEveety (producer of Braveheart and Passion of the Christ).
PIONEERING SOCIAL GOOD
Helixx and client Josh Shaw join forces to help launch MISSION Athletecare and its companion charity, The M Foundation, with athletes Serena Williams, Dwayne Wade, Mia Hamm, Drew Brees and others to promote athletes “doing better and doing good.”
FIRST CORPORATE CAUSE MARKETING ACTIVATION.
Helixx is retained to help design PepsiCo’s first major activation of a cause marketing campaign, Refresh Everything, resulting in the ground-breaking decision to channel marketing dollars into charitable work.
LAUNCH OF CENTER FOR MISSIONAL
Helixx client Timothy (TK) Krupa initiates a co-venture relationship to help create a services practice specifically for entrepreneurs aiming at a “double bottom line” which resulted in the formation of The Center for Missional Entrepreneurship and consulting projects for social influencers like Timothy Keller and City to City.
PIONEERING SOCIAL COMMERCE COMPANY
Helixx teams with CME and client Dale Partridge to help launch a pioneering company in the social commerce market called Sevenly to help promote awareness and funding for the world’s greatest causes, now the leading expression apparel and accessories company in the world.
FIRST ONLINE TRAINING PRODUCT.
Helixx works together with CME and client Brad Voeller to help inspire the rising generation of entrepreneurs by launching an online course about “Moving from Ideas to Execution” with online educational services company Lumerit.
FIRST SOCIAL PURPOSE NETWORK ACTIVATION
Helixx works together with CME and Cherokee Gives Back to help launch The GoodXchange at goodX.com, helping corporate brands engage with consumers in a cause-driven exchange to create brand warmth and deeper consumer engagement in the market through campaigns like Red Nose Day.
FIRST FAMILY OFFICE (MRI) FINANCING TRANSACTION
As a founding investment partner, Helixx works as part of the Board of Directors of Mission Athletecare to facilitate a $35 million family office financing led by Hap Klopp, founder and previous CEO of The North Face, and two other prominent family offices as reported here .
SERVING LEADER VENTURES
Helixx sells Serving Leader Ventures, a content and company based on the international best-selling book, The Serving Leader, to Aspirant.
Helixx announces the launch of Thinker.Education, aiming to provide the world’s leading free library of short courses about life’s big questions as an alternative student scholarship platform for engaged parents, grandparents,, employers and mentors.